Know When to Rebrand Your Business For those of you who have been in business for a while, has your taste changed? Has your style changed? It’s ok if it has, it is perfectly normal. In fact, if nothing has
Branding & Website Blog
Learn to ask the right questions when choosing the best website builder for a small business. Compare these website builders and choose the right one for your business.
Here are 6 tips to choosing your website images when you’re preparing to design your creative business website or giving it a fresh look.
This is a very common misconception. The terms logo and brand are not interchangeable. Then where does a logo fall within your brand?
What exactly is the color taupe? What is the color psychology behind this brown-ish gray hue?
There are 2 super duper simple things you can do on your Squarespace website to help it rank higher on Google. So simply you won’t believe it!
Brand identity is the visible and tangible elements of a business brand. Here are some main components of a brand identity.
Brand voice is the language you use and how you communicate to your customers. Here are 4 easy steps to crafting your brand voice.
What is your unique selling point? Do you blend in or stand out from your competitors? Here’s an example of unique selling point from my own floral design journey.
In order to have a brand that performs effectively, you need to have at least 3 logo variations. Here are some logo terms explained and when variations should be used.
Kara Brodhecker gives some juicy tips on how she plans her marketing strategy. She had her best year in 2020 while most vendors had their weddings cancelled.
To compete in today’s market, you need to stand out & to have an online presence. You don’t only need a website, you need a killer website and here’s why.